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HELP AND ADVICE

Providing personal, independent, confidential help, information, advice, support, and training

Whatever you need to do relating to lotteries, I'm sure I can help. I give individual and personal service tailored to your specific needs. I can assist you in getting your business or proposal 'legal ready' such that you may only need go to a lawyer once to get 'legal sign off '. I can also support your business from within if you wish, either as a PML or an Annex A person, or simply as a retained adviser.

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LOTTERY LEGISLATION

Why go to expensive lawyers for general advice and information? I offer practical operational experience that lawyers cannot.

  • Legislation information

  • Interim management

  • Training your PML's, Staff and Annex A's

  • Apply for a licence

  • Vary a licence

  • Interim RP and management

  • Speaking on your behalf

  • Confidentially exploring an idea

  • Researching and exploring a new market

  • Researching legislation outside of Great Britain

BUSINESS PERFORMANCE CONSULTING

I offer help and advice on business strategy, development and performance.

  • Starting an ELM business

  • Starting a lottery

  • Running a lottery

  • Which marketing channels to use and where

  • Changing from an ELM to In-house

  • Drafting a Business Plan

  • Financial projections

  • Benchmarking

  • Reviewing KPI's

  • Operations Performance Review

  • Growth Potential Analysis

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MARKETING STRATEGY ADVISING

The Path to Success

This service is customised to meet the specific needs of each client. I work collaboratively throughout the entire process and guarantee measurable results. Contact me to find out how I can help today.

  • Optimise ‘routes to market’

  • Demographic analysis and  targeting

  • MOSAIC coding

  • Optimise Acquisition channels

  • Code compliant advertising

  • TV Advertising

USEFUL LINKS

Please note that Caswell Lottery Solutions does not recommend or endorse any of the organisations or businesses shown below.

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